Brilliant!

Every once in a while you come a cross a website and say, "Holy shit! Why didn't I think of something like that?" This is the perfect idea to maximize advertising dollars. This guy started a pixel advertising site. It's $1 per pixel with a minimum of 100 pixels, a 10x10 block. Why would someone pay $100 for a tiny block of space on a website? I'll explain.

Your advertising is guaranteed to stay on the home page 24/7, rather than a cycling banner.

It's guaranteed placement for 5 years, $100/5 years is only $20/year where most links have a monthly cost.

MillionDollarHomepage.com

I think I could make a page twice as tall. Then, just put Adsense on the damned thing and live off the residuals. Amazing. Why hasn't he done that yet?